Panel Discussion | Narrative shift: Putting climate and circularity back on the map.

Panel of experts at the past CIRCULAR REPUBLIC 𝐅𝐄𝐒𝐓𝐈𝐕𝐀𝐋 𝟐𝟎𝟐𝟓, including policy, industry, and media. We tasked them with a single question: How do we put climate and circularity back on the map?

Here’s an insight into the discussion, moderated by Linda Hinz, Director at FOCUS online Earth:

Florian Reiter, Editoreal Lead at FOCUS online Earth on challenging journalistic norms: "Stories with a positive slant or stories that try to portray a solution... actually perform slightly better than stories that just present the problem. It forced us to... rewire our whole brain to how journalism actually works."

Jocelyn Blériot, Executive Lead - Policy & Institutions at Ellen MacArthur Foundation on the missing piece of the climate puzzle: "We still consider that the climate story is linked to an energy transition story and we forget that the material side of the economy is absolutely crucial... The methodology doesn't exist yet."

Hans-Peter Kleebinder, SMART Mobility Expert, University of St.Gallen on the core issue with mobility incentives: "We have a brutal mis-incentivation, so there's no incentive for really changing the behaviour... the whole system is bankrupt and rotten at least here."It's time to change the story - to change our future.Watch the full panel to learn how we can build a compelling, solution-focused narrative for a circular economy.